China's accession to the World Trade Organization (WTO) has brought tremendous business opportunities to Hong Kong. Not only the local workforce is eyeing north for better jobs and China enterprises come to the SAR to recruit high caliber candidates with international vision and professional knowledge, most of the companies in Hong Kong have more and more business activities in mainland which leads to a growing recruitment needs across the border. This need is further enhanced with the signing of CEPA (Closer Economic Partnership Arrangement) in 2004 which facilitates Hong Kong companies to develop business in mainland.
In addition to providing support to our readers with latest China employment information and job opportunities through ”mChina Focus”n section, ”mJobMarket”n has further enhanced the information exchange between China and Hong Kong. Through strategic partnership with the major recruitment medium in South China region- Guangzhou Daily, ”mJobMarket”n is able to offer diversified recruitment advertising services.
Introduction of Guangzhou Daily
Established in 1996, ”mGuangzhou Daily”n has quickly become one of the most popular daily newspaper in the South China region. With its current circulation exceeding 1.8 million, ”mGuangzhou Daily”n captures more than half of the market share of the newspaper retail sales in the newsstands of Guangzhou.
”mGuangzhou Daily - Job Market”n is the employment classified of ”mGuangzhou Daily”n, publishes every day and carries two special supplements: ”mJob Market - Elite Special”n and ”mGuangzhou Daily - Training & Education”n.
”mJob Market - Elite Special”n publishes on every Monday, targeting the white collar and the professionals and to provide them with the latest and comprehensive recruitment market information.
”mGuangzhou Daily - Training & Education”n publishes from Mondays to Fridays. Most of the information such as latest news on training and development, the market trend and hot topics will mainly be featured in the Monday issue.
Why Guangzhou Daily?
No. 1 in South China
”DThe highest daily circulation (1,800,000) among competitors
”DThe best distribution network with good coverage and penetration
”DThe market leader in both newsstands sales and the recruitment advertisement
”DAn effective cross-media (print and online) recruitment platform
Research on newspaper retail market share
in the newsstands of Guangzhou
Newspaper
Guangzhou Daily
XX Daily
XX Wei Pao
Market Share
60 %
19 %
21%
* All figures in the section are provided by Guangzhou Daily
* All figures in the section are provided by Guangzhou Daily
The most influential in the region ”DGuangzhou Daily has an average daily readership over 6,000,000, which is No. 1 in the region ”DThe most cost effective media for advertisers
Quality readers profile
”DGuangzhou Daily's readers are young and well-educated
”D73% are secondary or tertiary educated
Materials ”DText in English and/or simplified Chinese
File format ”DPhotoshop 6.0 ”DCorelDRAW 8.0
Deadlines ”DBooking: 4 working days prior to publication date ”DMaterial: 3 working days prior to publication date
Payment ”DFull payment should be settled 4 working days prior to the publication date ”DPlease attach a photocopy of Hong Kong Business Registration Certificate.
Remarks ”DAd content must not contain any political sensitive sentences or message. ”DGuangzhou Daily keeps the right of final approval.
